Case Study
Guides, tips, and other useful bits of information to help you get the most from Ocean Engine.
From impressions to in-person engagement, this campaign shows how digital ads on Douyin can drive meaningful student recruitment results.
From trial user to power user, LNER leveraged performance advertising on Douyin and Chinese KOL content to achieve over 350% GMV growth during its peak summer season.
Learn how German children's nutritional brand Inne leveraged origin storytelling and livestreaming to reach parents on Douyin in China.
Leveraging influencer marketing and livestreaming in China to scale to over 10M RMB in monthly GMV on Douyin.
Surpassing ¥500K in sales with a 17-hour livestream during Global Brand Trend Week
Intima leveraged Douyin’s Big Brand Surprise Day and celebrity partnership to drive breakthroughs in brand exposure and sales.
Through influencer collaborations, targeted ads, and product bundling, Off&Relax increased new customers by 1,100% during its Douyin Double 11 campaign.
ChildLife Redefines the Playbook for a Successful Product Launch in China
EA Sports FC Promotion Attracts 43,000 Mission For All Videos During CNY
A2 Ranks No. 2 in Cross-Border Infant Formula with Octonauts Collab
How China's Summer Helped Little Umbrella Grow GMV by 127.5%
Inne’s Global Brand Trends Week Campaign Drives ¥20M in GMV on Douyin E-commerce Global