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Trends & Insights

Trends, insights and other useful bits of information to help you get the most from Ocean Engine.

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Total: 22 results
Blog, Douyin

Take advantage of China marketing calendar to boost unique e-commerce marketing and social media campaign in 2024.

January 2, 2024
Blog, Douyin

In the era of social commerce and interest e-commerce, Douyin and Ocean Engine offer a unique marketing channel for brands to grow an audience in China.

December 13, 2023
Blog, Douyin

From trending Douyin hashtags to Double 11 luxury sales, explore the latest events shaping China's luxury goods industry on social media in Sep-Oct 2023.

December 7, 2023
Douyin, Event

Does China celebrate Black Friday? The answer is yes but with a focus on global brands and e-commerce cross-border platforms like Douyin EC Global.

December 6, 2023
Blog, Douyin

Learn and leverage the unique advantages of interest-based e-commerce to grow your cross-border brand in China with Douyin EC Global.

November 7, 2023
Blog, Douyin

As part of an in-depth look at China's luxury market, Ocean Engine, Douyin E-commerce, Ocean Insights, and Deloitte China share the latest trends and data.

October 25, 2023
Blog, Douyin

From trending Douyin hashtags to VERSACE'S Boutique launch, explore the latest events shaping China's luxury goods industry online over July-Aug 2023.

October 25, 2023
Blog, Douyin

Find out the latest healthy living and nutrition trends in China, including content and trending search data from Douyin.

October 13, 2023
Blog

With video effects, banner ads, and branding templates, Jianying ( 剪映) is the perfect app for advertising and influencer marketing in China.

September 20, 2023
Blog, Douyin

From trending Douyin hashtags to a surge in livestream activity, explore the latest forces shaping China's luxury goods industry online.

August 25, 2023
Blog, Douyin

Gain a competitive edge with Ocean Insights' research on emerging product categories and consumer trends on Douyin in China's mother & baby care industry.

August 16, 2023
Blog, Douyin

Learn now how to access China's leading social video search engine to grow your audience in Asia through Douyin search ads.

August 14, 2023
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