Trends & Insights
Trends, insights and other useful bits of information to help you get the most from Ocean Engine.
With video effects, banner ads, and branding templates, Jianying ( 剪映) is the perfect app for advertising and influencer marketing in China.
From trending Douyin hashtags to a surge in livestream activity, explore the latest forces shaping China's luxury goods industry online.
Learn now how to access China's leading social video search engine to grow your audience in Asia through Douyin search ads.
Experts share successful strategies to assist global brands break into China's cross-border market, including interest-commerce on Douyin.
China's leading short video platform, Douyin, experiences a surge in content related to Japan and cross-border e-commerce sales for Japanese brands.
Planning to advertise in China? Set your marketing calendar and learn the intricacies of content marketing and social media marketing in China.
Learn the latest GenZ video and e-commerce trends on Chinese short-video platform and how you can take advantage of Gen Z behavior on Douyin.