Our Powerful App Ecosystem
With a substantial user reach, the opportunities are boundless
Leverage Ocean Engine to Fuel Your Growth
Unlock your business potential with Ocean Engine’s powerful capabilities
Ocean Engine has amassed a large network of highly loyal and active users through phenomenal products.
Tech-driven “Technology+” marketing concept has set a new bar for the industry.
Cover all content formats—including infographics, videos of all lengths, and live-streaming.
All services offered are in line with the idea that data science can drive decision-making.
Offer one-stop marketing services that encompass exposure, traffic attraction, deep conversion, and even more.
Success Stories
Learn from the success stories of our customers, and draw inspiration from how they’re winning with Ocean Engine. Discover how we help brands unlock marketing success to reach their business goals faster.
Samyang
To celebrate their 10th anniversary, Samyang launched a Branded Hashtag Challenge #生而火辣无所畏惧, to create a buzz around their popular instant noodles. The challenge featured an interactive Branded Effect that resulted in an impressive surge in organic UCG. To incentivize participation from users and creators, Samyang turned it into a contest with a cash reward mission. The campaign was a hit and came in 2nd place at the Q2 2022 Douyin TIME Branded Hashtag List.
374M+
Total Video Views
70K+
UGC Posts
4.5M+
Mission Engagement
VITALBEAUTIE
VITALBEAUTIE was created by South Korea’s Amorepacific, a company that focuses on high-end beauty products. They opened up a Douyin Lite Shop and boosted Shopping Ads to acquire 5,000 more followers and generate a buzz around their livestreams, which has contributed to more sales and a higher ROI.
32%+
Total GMV in 7 days
2+
Total Paid ROI
12+
Live Shopping Ads ROI
Facetune
Facetune, a popular photo editing tool developed by Lightricks, has been using Ocean Engine for years. They’ve leveraged a variety of our intelligent tools like In-Feed Ads, Search Ads, Programmatic Creative Tool, and Ad Butler to unleash the power of interest-based recommendations and user-driven discovery. They’ve been able to amplify their traffic and bring in impressive results.
1.21%
Avg CTR within one month
195% ↑
Growth in daily ad views
8↑
Higher position on App Ranking
What’s New
Get cutting-edge news, marketing inspiration and insights from Ocean Engine.
Read about new trends in China's cross-border e-commerce market, including new strategies like omni-channel social e-commerce and Douyin shopping solution.
Need an e-commerce solution for China? From livestreaming to product seeding, Douyin EC Global offers cross-border sellers a winning blueprint for China.
Learn how to advertise in China on Douyin without a Chinese business license, including how to sell on Douyin and Douyin search ads using Ocean Engine.
Start Advertising on Douyin
*We accept Non-Chinese Business License for account opening.