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Trends & Insights

Trends, insights and other useful bits of information to help you get the most from Ocean Engine.

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Total: 41 results
Blog, Douyin

Learn the latest GenZ video and e-commerce trends on Chinese short-video platform and how you can take advantage of Gen Z behavior on Douyin.

February 13, 2023
Douyin

Learn how to leverage Douyin and in-app tourism marketing features such as KOL marketing to drive tourism from China in the new travel era.

February 10, 2023
Blog

Douyin ( 抖音) is the most popular short-video app in China. With built-in e-commerce and livestreaming, Douyin is a vital advertising channel.

January 11, 2023
Blog

E-commerce in China is changing. If you don't know about social commerce and advertising on online shopping apps in China, read now!

January 11, 2023
Blog

Ocean Engine offers global brands a one-stop advertising platform to advertise in china on either Douyin ads or advertising on Toutiao.

January 11, 2023
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